2023 − Ongoing

Project DeeDee

Branding, Editorial Design, Exhibition Design

Project DeeDee is a non-profit that aims to re-introduce how the world sees the creative culture in Thailand. Our purpose is to spotlight the voices and communities of artists, makers and creators through exhibitions, grants, events, workshops and residencies.

We hope to bring visibility, perspectives, diversity, expressions and opportunities to a new generation of creatives.

check us out at www.projectdeedee.org

2023

Theva―Tarn

Art Direction, Editorial Design, Image Making

Theva-Tarn is a creative project that delves into the intersection of identity and cultural symbolism through the lens of Thai amulets. Rooted in my personal experiences and the rich tapestry of Buddhist superstition in Thailand, Theva-Tarn examines how these spiritual objects, revered for their arbitrary meanings and perceived powers, shape and reflect societal beliefs. The project contains a booklet that captures my reflections and critical analysis of modern Thai amulets, serving as an intellectual container for the concept, and the creation of alternative amulets that highlight the craftsmanship and meanings behind these traditional symbols.

2022

Patchi

Art Direction, Branding, UI Design

Patchi revolutionizes personal health monitoring with its temporary electronic tattoos, designed to track substances like alcohol, THC, sugar levels, heart rate, etc. Adhering to your skin, these advanced tattoos relay real-time data to a dedicated app, offering a comprehensive view of your body's chemical composition. The app provides personalized insights and trends, empowering users to make informed decisions and gradually adjust their habits. Patchi’s integration of wearable tech and app-based analysis supports a proactive approach to substance management and health, requiring user engagement to achieve optimal results and foster lasting lifestyle changes.

2021

Sci-Fi Film Festival

Branding, Editorial Design, Image Making

The Sci-Fi Film Festival (SFFF) branding immerses you in a world of otherworldly adventures with a logo inspired by the concept of a portal. Just as sci-fi movies transport audiences to alternate realities, the festival’s logo visually captures this transformation with the last two ‘F’s expanding into a portal-like space, inviting you to explore new dimensions of cinema. This dynamic emblem symbolizes the festival’s mission to showcase and rank best sci-fi films in different catagories, offering a gateway to extraordinary universes.

2019

Star Group Solutions / Prostar

Branding, Packaging Design

The packaging design for Star Group Solutions lawn care products combines practicality with a touch of elegance. Featuring a clean, modern aesthetic, the design highlights the brand’s commitment to high-quality, professional-grade solutions. The design addresses the challenge of differentiating over 60 product types with a strategically crafted color system. Each product is assigned a distinct and easily recognizable color. This color coding, combined with clear, intuitive labeling, ensures that customers can effortlessly navigate through the diverse range of products.

2017

Chroma

Art Direction, Branding

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Chroma is a vibrant museum dedicated to the exploration and celebration of color in all its forms. Immersing visitors in the spectrum of art, design, and science, Chroma showcases how color influences and enriches our world. From dazzling art installations to innovative design exhibits and scientific explorations, the museum offers a dynamic experience that reveals the profound impact of color on creativity, perception, and innovation. Chroma invites you to see, understand, and appreciate the full palette of human expression and scientific discovery through the lens of color.

2017

Raid

Rebranding, Packaging Design, UI Design

The rebranding of Raid insecticide takes on a bold military theme, embodying a powerful, no-nonsense approach to pest control. With a sleek, tactical design and dynamic color schemes reminiscent of military weaponary, the new packaging exudes strength and precision. The rebrand emphasizes Raid’s commitment to conquering pests with the same strategic effectiveness as a well-coordinated mission, ensuring a clean and pest-free environment. This rebranding not only enhances visual appeal but also reinforces Raid’s reputation as a dependable ally in the battle against unwanted invaders.

2016

CVS Health

Rebranding, Packaging Design, UI Design

The CVS packaging rebrand is designed to revitalize and modernize CVS's product packaging to enhance brand visibility and customer appeal. This initiative focuses on developing a cohesive, visually striking design language that aligns with CVS’s commitment to quality and innovation. By incorporating sustainable materials and clear, informative labeling, the new packaging aims to improve the customer experience. The rebrand will also feature streamlined packaging solutions to optimize shelf space and reduce waste, positioning CVS as a leader in both consumer convenience and eco-conscious practices.

2022

OZO

Art Direction, Editorial Design

2022

Day Light Saving

Poster Design, Archive Images

2016

RE: Magazine

Art Direction, Editorial Design

2016

REI UPON REQUEST

Rebranding

2015

ASPCA UPON REQUEST

Rebranding

©2024 NATHE S.

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